If you’ve ever wanted to become more productive in your online business, then you know that it can be time consuming and difficult to create a large quantity of valuable content.
Today I’m here to tell you that there is a secret to solve this problem. You can create one thousand pieces of content in only one day. It’s not only possible, it’s simple.
First, you must be ready to plan your content carefully. This method is very data-driven, so it will take some research and planning on your part. But if you take the time to follow each of these steps, I promise you’ll have plenty of high-quality posts to share with your audience.
The Research Stage
The first thing you need to do is figure out the topics that do very well in your niche. What is ranking high on Google? You can figure this out by going to the Google Keyword Planner.
Another great tool to use is the Google Chrome Extension called ‘Keywords Everywhere‘. It’s actually one of my most favorite tools out there and not a lot of online business owners and entrepreneurs know about it. Whenever you search for content ideas on Google, you’ll immediately see a separate column to your right, with related things that people search for.
Next, what is being shared, liked, or commented on on social media? I love using BuzzSumo to learn more about trending topics on Social Media platforms.
Research your topic well and note what your competitors are doing. Creating one thousand pieces of content around a topic that won’t engage your target audience is just a waste of your time.
Once you’ve done your research, you should know what topics create the most engagement in your niche. Narrow down your findings to the most relevant topics. Find a topic that has the highest probability of ranking well on social media and write down the main idea of that topic.
The Planning Stage
Next, your best friend is going to be to create a bullet points list. I usually like to use a Google Drive Spreadsheet for that.
You’re going to want to break down the topic as much as you can. Beneath your main idea, jot down some bullet point ideas within that topic; aim for about fifteen. These will be the most important points in your overall content creation plan.
Within each of those fifteen bullet points, write down some ideas showing how you will explain each of those fifteen points. Now, you have 15×15 pieces of content or ideas!
Each of these points can become a short text post to share online with your audience on different platforms, like Twitter, Facebook or LinkedIn.
The Blog Post Phase
Now, you’re going to use these ideas that you’ve gathered to write a high-quality, long-form blog post such as this one. Make sure to use a lot of images and make it at least a thousand words. Then, you can share this piece on various social media platforms. Blog posts such as this one are perfect to share on your Facebook Page or Linkedin.
Once you’ve done that, go through the blog post and highlight high-impact sentences that can become tweets for Twitter. Next, paste those sentences on graphics to create Instagram posts. If you’re short on time, you can compile this information in a Google Spreadsheet and give it to your Virtual Assistant to organize everything.
This way and if you structured your blog post correctly, you can literally create hundreds of tweets or images from one piece of text!
The Guest Blogging Phase
It’s so simple to breathe new life into an old post. Offer to share it on another blog by putting a new spin on the topic. This way you can extend those same original bullet points into multiple blog posts that can be shared on even more platforms!
This strategy is also a great way to extend the visibility and reach of your brand and business.
The Video and Podcast Phase
Turn your blog post now into a long-form video as well as several short-form videos, diving deeper into specific sections of the blog post. You want to be posting all the videos to Youtube, Linkedin, Facebook and Instagram TV.
When that is done, you can cut and edit the ‘section videos’ even further into shorter videos, each highlighting those bullet points we discussed. Those shorter videos can be shared as well on Instagram, Instagram stories, Facebook, and more and can relate back to the blog post or, your Youtube channel.
If you want to be super strategic, ideally you want to have a Call-To-Action at the very end of each of those videos as well as the blog post ;).
Finally, you can even take the audio from those videos and create a podcast!
There are literally SO many ways to share one idea to your audience. This method will help to gain the most exposure with the least amount of work. One main idea can be used hundreds of different ways: articles, images, quotes, tweets, podcasts, videos, slideshows, PDFs, blog posts and the list goes on.
By taking the time to maximize your one content idea, you will be able to create a calendar full of content in only one day.
P.s. If you've found this blog post to be helpful thus far and want to learn more about how I use my Facebook content in particular to generate leads from that content WITHOUT paying for ads or being salesy and spammy, I've got a FREE PDF guide for you. You can download it here: https://connectforentrepreneurs.com/free-guide
Pretty good, to the point strategy! Thanks for sharing Cornelia.
You’re most welcome and thanks so much for reading :).
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