Your buyer’s journey online is often times referred to as a ‘sales funnel’. And the first step in creating a successful funnel that will convert is nailing your SALES OFFER. This will ultimately be the thing that makes your people buy from you. I want to make this really sink in because most people, businesses […]

If you’re a new business owner or a seasoned one, the one question that you keep asking yourself revolves around your ‘ideal client’ or, more particularly: “How to identify and attract the type of client I want to work with?” In other words, “what’s the ideal client for my business?” If you’ve been subscribed to […]